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Old 08-14-2008, 08:46 PM
EmmaRiddle EmmaRiddle is offline
 
Post Half-Blood Prince release date pushed back to summer 2009 (UPDATE #2)

Warner Brothers have today announced that the Half-Blood Prince release date is to be pushed back to summer 2009. The release date will now be July 17th 2009.

Quote:
In making the announcement, Mr. Horn stated, “Our reasons for shifting ‘Half-Blood Prince’ to summer are twofold: we know the summer season is an ideal window for a family tent pole release, as proven by the success of our last Harry Potter film, which is the second-highest grossing film in the franchise, behind only the first installment. Additionally, like every other studio, we are still feeling the repercussions of the writers’ strike, which impacted the readiness of scripts for other films—changing the competitive landscape for 2009 and offering new windows of opportunity that we wanted to take advantage of. We agreed the best strategy was to move ‘Half-Blood Prince’ to July, where it perfectly fills the gap for a major tent pole release for mid-summer.”
Quote:
Commenting on the release date change for “Harry Potter and the Half-Blood Prince,” David Heyman, the producer of all the Harry Potter films, offered, “When Jeff Robinov explained the rationale behind moving the release date of ‘Harry Potter and the Half-Blood Prince’ to July 2009, it was immediately apparent that this offered us the potential to reach the widest possible audience. I am extremely proud of this latest film and of the work of David Yates and our incomparable cast; I believe we have developed and pushed the series further still. We are all looking forward to sharing it with Harry Potter fans around the world, even if we have to wait just a bit longer.”
The official website for the film has been altered to reflect the change in release date.

UPDATE: A new statement from Alan Horn, Warner Bros. president and chief operating officer has emerged;

Quote:
"The picture is completely, absolutely, 100 percent on schedule, on time. There were no delays. I've seen the movie. It is fabulous. We would have been perfectly able to have it out in November."
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"We would never do anything to hurt one of the movies or the series. We love our fans."
UPDATE #2: Dan Fellman, Warner Bros. head of distribution, spoke early Sunday about the decision to change the release date for the sixth film.

Quote:
The studio had been considering the date change for three or four weeks, "but it really didn't kind of get on the front burner until sometime within the last seven days," Dan Fellman, Warner Bros. head of distribution, said Sunday.
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Old 08-14-2008, 11:11 PM   #101 (permalink)
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yeah ehm sorry i didnt mean that exactly i just meant that the potter stuff
will watch the movie before us with 9 months and begin with DH knowing that we didnt watch it is that not going to annoy them
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Old 08-14-2008, 11:11 PM   #102 (permalink)

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I can't even find words right now.
*pets Red*

There are 5 stages;

Denial > Blind fury > Self-righteous anger > Disappointment > Amusement.

I've progressed to the last one. Just imagine how much extra work they've created for themselves. That alone is LOLworthy.

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is that not going to annoy them
They've started shooting subsequent films before prior to the latest film coming out. I'm pretty sure they did that with Chamber of Secrets.
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Old 08-14-2008, 11:13 PM   #103 (permalink)
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Old 08-14-2008, 11:13 PM   #104 (permalink)
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Originally Posted by EmmaRiddle View Post
*pets Red*

There are 5 stages;

Denial > Blind fury > Self-righteous anger > Disappointment > Amusement.

I've progressed to the last one. Just imagine how much extra work they've created for themselves. That alone is LOLworthy.



They've started shooting subsequent films before prior to the latest film coming out. I'm pretty sure they did that with Chamber of Secrets.
I'm in amusement right now. They're gonna have SO MUCH crap to do now. They're gonna have to push back so much stuff when it comes to merchandise and advertisement. Their advertising department must be facepalming.
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Old 08-14-2008, 11:16 PM   #105 (permalink)


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I totally agree with you! LoL! I was more playing devil's advocate than really thinking Twilight would scare the bigwigs at WB, but it surely DOESN'T hurt to no longer be going up against a movie of a similar format.

No matter what the reason, we all just have to make peace with this matter *sends soothing spells amongst the crowds*
i'd take a gallon of that soothing spell to go please

you know it does make me wonder why WB didnt think of optioning Twilight. i mean when did they start pre-production for that? last year? WBknew that 2009 will be a loss-- us fans and observers saw that waaay ahead, i'm pretty sure they did too. why didnt they do something to curve that?
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Old 08-14-2008, 11:17 PM   #106 (permalink)
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Originally Posted by EmmaRiddle View Post
They have to think of their shareholders and what it means for them if their profits take a nosedive because they have no major release for summer '09. It's not about making more money, it's about making the most of a bad situation.
I agree. However, obviously it's still a financial decision. But lets be realistic people, Warner Brothers is a major corporation. Without major financial backing from stock holders, the HP films would be half as good as they are.


Quote:
I'm wondering if this was the reason for the distinct lack of publicity the film received up until recently. They must have had this in the works for a while.
I think that is exactly why we waited so long for something. A few people predicted this, and I didn't listen. I joked about it, but they had a better idea than I did.

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Twilight is popular undoubtedly but I really don't see it scaring Warner Brothers
Exactly. Twilight has to find a larger audience than just it's fanbase, and I don't know if it will have large enough appeal for non-readers. It may, but considering how well OotP did against the competition last summer (and that included the Simpsons Movie, which came out onle 10 days after the release), Twilight wasn't going to hurt us too much, unless HBP was very bad.
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Old 08-14-2008, 11:18 PM   #107 (permalink)
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I Found a Petition to Get It Back to November Go here to Sign

Harry Potter 6 release date
These are two ways to let our voices be heard... They might not listen to us and they mght have their reasons but evryones right... Thy're just buildiing us up to let us fall down and smash into undreds of thousands tiny pieces!!
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Old 08-14-2008, 11:20 PM   #108 (permalink)
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i cannot beleive it until now
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Old 08-14-2008, 11:21 PM   #109 (permalink)
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Uhhhh. WTF. XD

Yeah. So not cool.

Darn capitalism and smart evil companies.
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Old 08-14-2008, 11:22 PM   #110 (permalink)
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I understand why they are making the release date being pushed back, but they honestly should have a much better excuse than because there will be more profit in the summer because more families will be avoilable to go and see it. Money isn't everything!

...

Ugh. If they really wanted to release the sixth Potter film in the summer, they would've done that in the first place!
*CHACHING*Apparently, it is to WB. Like someone said in a previous post, they'd get big profits with either dates as a lot of us has been waiting for this and would definitely barge in the theaters the second it comes out.

Ditto on your last paragraph. But they're TPTB, so meh...

I just hope with all this ruckus that this movie is (and better be) worth the wait...
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Old 08-14-2008, 11:22 PM   #111 (permalink)

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However, obviously it's still a financial decision. But lets be realistic people, Warner Brothers is a major corporation. Without major financial backing from stock holders, the HP films would be half as good as they are.
Definitely but rather it's about maintaining a certain level of profit rather than creating more. Watchmen and Terminator are also due out next year but they can't take for granted that they will be well-received. And even then, Harry Potter is in a whole different league when it comes to making money. It's a certain success and that's what WB needs in the aftermath of the strike.
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Old 08-14-2008, 11:26 PM   #112 (permalink)
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I have to admit, I am completely bummed. We just get the trailer, and then its moved. It was one of the things I was looking forward to most this year. Sure, they do have their reasons, I think that any time of the year fans would have still gone to see it though?

I dunno... *sigh*
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Old 08-14-2008, 11:30 PM   #113 (permalink)

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^ That's not the point. They KNOW fans will see the film which is why they're moving it - so that they can make a definite profit next year where there's a gap in the market.
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Old 08-14-2008, 11:36 PM   #114 (permalink)
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Wow.... I did not see that one coming...
this is totally unexpected. what's wrong with WB??
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Old 08-14-2008, 11:38 PM   #115 (permalink)
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i can't believe they would get all us hyped up about a coming movie and then crush it three months before. Especially to those fans who have been counting down to the very day it came out. just unbelievable.
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Old 08-14-2008, 11:44 PM   #116 (permalink)
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OMG...WT*...THEY CAN'T DO THAT...The trailers already out....the movies done and their are pix from the movie.

They say there pushing it back to summer, because more people will go see it in the summer. I have a feeling (even if it's probably not true) that seeing as Twilight is coming out the month after their afraid more people will go see that instead of HBP....OMG I AM POED
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Old 08-14-2008, 11:45 PM   #117 (permalink)
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Even so, who cares about a film gap, they can put a less popular one in there, we were all waiting for November for this movie, and now the only good movie coming out this year will be Twilight. This isn't right, this isn't fair, it's outrageous!!!
...Today isn't a good day...
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Old 08-14-2008, 11:47 PM   #118 (permalink)
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This message has been deleted by dracocutie89. Reason: promoting piracy? no.
Perhaps on the rare occasion pursuing the right course demands an act of piracy, piracy itself can be the right course?

well i'm just kidding besides when i was writing the previous message i was angry...
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Old 08-14-2008, 11:50 PM   #119 (permalink)
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^ That's not the point. They KNOW fans will see the film which is why they're moving it - so that they can make a definite profit next year where there's a gap in the market.
Sorry, I didn't mean anything bad by what I said. I mean I know I'd go see it anytime that it come sout but I'm just bummed that its like 8 months later....
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Old 08-14-2008, 11:52 PM   #120 (permalink)
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Their reason is money. It's their reason for everything. The DH in two movies. Now this.

Not a good reason for the fans.
They're milking it & they're milking us.


It's cruel.
I hate them.
I owe you a pint for taking every single word right out of my mouth.
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Old 08-14-2008, 11:55 PM   #121 (permalink)
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I'm now convinced that Umbridge is in charge of WB. Wow, this'll teach me to get excited over a movie...
Oh, and I just got back from the theatre after watching The Mummy 3, and was waiting during the previews for the Half-Blood Prince trailer...hmmmm. I guess this answers my question as to why it wasn't shown. Boooooo!
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Old 08-15-2008, 12:01 AM   #122 (permalink)
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*spazzes out like crazy*

WHAT. IN. THE. WORLD.
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Old 08-15-2008, 12:01 AM   #123 (permalink)
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aaaaaaaaaaaaaaahhhhhhhhhhhhhhhhh, that is the worst thing I have heard all week!!! I seriously started crying!!! I mean C'MON!! you can't have the fans anticipate something for over a year and then make them wait another year!?!?! I handled the whole needing to make more money with DH but pushing this back just to make money... they will make just as much bc of how big it is!
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Old 08-15-2008, 12:08 AM   #124 (permalink)


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Originally Posted by moonchic07 View Post
Even so, who cares about a film gap, they can put a less popular one in there, we were all waiting for November for this movie, and now the only good movie coming out this year will be Twilight. This isn't right, this isn't fair, it's outrageous!!!
...Today isn't a good day...
Well not only Twilight. But Quantum of Solace is due out in November.This is just crazy. All about money, which won't really matter in the long run. I'm sure, with it being released around Thanksgiving, that it would probably have racked in the close to the same numbers they'll receive in July! Their PR people are probably having fits right now though. I find it kind of hilarious to think about actually.
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Old 08-15-2008, 12:27 AM   #125 (permalink)
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I am sorry but this is just a huge marketing ploy to attack the summer months of revenue...they want a huge blockbuster that isn't fighting all the Christmas based movies....such crap! Potter fans will see the movie whenever it is released. What a huge let down for all of us.
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