With construction of the Wizarding World of Harry Potter theme park scheduled for late 2007 at the Universal Orlando Resort, people have high hopes that it will pump $250 million to $500 million into an economy that's been seeing park attendance level off.
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About 40 small business owners who lend their own wizardry to theme parks stand to benefit. "There is a role for us to play, and it will come to us when [Universal's] project ideas are a little more polished," says Toni Brown, applications engineer for Gilderfluke & Co., a seven-employee, $3 million company that designs control equipment for rides.
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The details, however, are as secret as the ending of Harry Potter and the Deathly Hallows was before the book, the last in J.K. Rowling's seven-volume series, came out in July. Bill Nassal Sr., whose 135-employee, $30 million Nassal Co. designs faux rocks and other props, had to sign a confidentiality agreement just to talk with Universal. Says Nassal: "We can't say a word about any of this."
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Entrepreneurs get ready for Harry Potter World in Florida 
I can't wait--I'm SO going opening day, even though there will be millions of people there in the summer heat!
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